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About Novapave

A Malaysian pavement technology company whose performance is measured by how long its clients’ roads stay in service.

Built around those who own, produce and lay the road.

Novapave Sdn Bhd was founded in December 2011 to provide road owners with pavements that remain in service for longer. From the outset the company has worked closely with the pavement research team at Universiti Putra Malaysia (UPM), led by Prof. Ir. Dr. Ratnasamy Muniandy, whose fibre mastic asphalt mix design is the product of more than 30 years of research and development.

Today Novapave serves road authorities, highway concessionaires, premix producers and contractors. Clients receive a material that can be specified against JKR requirements, a fibre that premix plants can produce with consistently, and engineering support that continues after the road is opened to traffic.

The company operates its own manufacturing and road materials laboratory, which allows it to control product quality and respond directly to clients' technical requirements.

Mission, vision and values

Mission

Value for our clients

To provide products and solutions that improve our clients' efficiency, reduce their costs and strengthen their margins, through continuous product innovation.

Vision

Infrastructure that endures

To support sustainable infrastructure development through technology, so that today's roads do not come at the expense of future generations.

Values

How we work

Client requirements first in every product and service. Evidence-based recommendations grounded in research. Support beyond supply, from mix design to monitoring.

Milestones

2011

Founded

Novapave Sdn Bhd established to commercialise fibre mastic asphalt technology developed with UPM researchers.

2012

Technology transfer

Technology transfer with UPM researchers, with business advisory support from MTDC.

2013

Scale-up

Laboratory research with UPM scaled up into a commercial product.

2014

Pilot production

Pilot production line established to prove the manufacturing process.

2015

Commercial production

First output from commercial-scale production.

2016

First export

First supply to an export market.

2017

Manufacturing expansion

Dedicated manufacturing facility commissioned.

2026

JKR approved list

Fiber Mastic Asphalt (Novacel Pure) listed on the JKR Road Material Approved List, valid to 14 January 2028.

2026

120+ road projects

Federal, highway, council and industrial roads completed as of 2026.

Research and development partners

Novapave's products and recommendations are developed and validated with leading Malaysian research institutions and agencies.

Research university

Universiti Putra Malaysia

Principal research partner in pavement engineering, where fibre mastic asphalt was developed and continues to be refined.

Research institute

Forest Research Institute Malaysia

Research collaboration on natural fibre materials.

Commercialisation

Malaysian Technology Development Corporation

Business advisory and technology commercialisation support.